The Big Ten has completed its research into the division names, which were panned nationally after being unveiled last December. The league hired an independent market research firm to survey Big Ten fans during the 2011 football season, and the results show that most fans (57 percent) like the division names. Surveys were distributed to fans who came to the Big Ten’s mobile tour, which displayed the new football championship trophy at 10 Big Ten campuses as well as in Indianapolis for the league title game. Surveys were completed online.
Really don’t know what to say. I haven’t asked anyone I know for an update, but I can tell you that I still hate them, if only because they sound similar and are so ambiguous. And although I came up ways to remember who is where1 I still think the names are stupid.
- The teams that start with “M” and “N” plus Iowa are the Legends. You can remember Legends if you know the Michigan fight song, since it has “Leaders” in it, and they aren’t in the leaders division [↩]