More  Watch Talk

Michael Simon of Macworld on [the  Watch and apps](http://www.macworld.com/article/3030327/ios/its-time-to-stop-waiting-for-the-apple-watchs-killer-app.html:

But while there may be some 15,000 apps ready for the wrist, few if any are required installing. Even the apps that are essential on our iPhones or iPads are easily forgotten on our watches, forever lost in a spanning sea of circles on the tiny home screen. It could be that the Apple Watch platform is so new, so unique that it needs more time to mature, but it’s been more than a year since the first SDK landed in developer’s hands, and apps being released today aren’t all that much better than the ones that landed on launch day.

Nothing about the  Watch has changed for me since I last wrote about it. In fact it has probably sunken even deeper as a complete waste of money and mostly a failure. I would dissuade anyone who asked me from buying one unless they were so flush with cash that the >$349 price tag is what they spend on a their daily allotment of caviar.

As a watch and fitness tracker, the  Watch remains great. As a relay of notifications from my phone that is super easy to check, it’s still an A+. But all that wrapped into a $349 device is just silly. Seriously, the 42mm  Watch Sport costs the same as the entry level iPad Mini 4 ($399). That’s downright insane when you consider functionality.

And as Simon and many others have stated, apps on the  Watch have not gotten the least bit better since launch. The theory that watchOS 2.0 would be the savior was a massive overstatement. Outside of the information I display on the watch face and the notification relay I do almost nothing on my  Watch. The apps take forever to load, and sometimes they don’t load at all. The screen is so small it’s hard to do anything. For the most part any sort of convenience goes out the window when it takes so long to do things.

I’ll be shocked if Apple doesn’t announce a cheaper entry price for the watch whenever they release a 2.0 version. It doesn’t seem like developers are investing time and money into building  Watch apps because they aren’t going to bring extra income, just extra work. And almost everyone with an  Watch isn’t going to “upgrade” because it’s difficult to see what hardware improvements could drastly affect the clock/notifications/fitness tracking functionality that most people use their  Watch for.

It’s too early to declare the  Watch dead, or even a failure, but this next year is going to be a major indication of whether or not this thing can succeed.